July 5, 2021 -
Now available on-demand 24×7 Data-Driven Marketers & Agencies have taken a proactive approach to the current depreciation, and upcoming disappearance, of the cookie. How? By following a 4-step plan that helps them to understand the impact, fill existing data gaps, and future proof against the cookie’s extinction in 2022. In this fireside chat, Napkyn’s CEO […]
June 22, 2021 -
Everything Old is New Again: Dealing with Data and Privacy It was the year 2013. I remember it like it was yesterday (mostly because I’m still stuck in a pandemic time warp). Napkyn was two and a half years old, we’d gone from just me to a small team of 3 and most of our […]
June 21, 2021 -
Only four days left to register for our Fireside “Winning in the Cookie-less World: A 4 Step Plan” with Napkyn CEO, Jim Cain and Solution Lead, Joy Brazelle. The Topic In this fireside chat, Jim and Joy discuss the “What, Why, and How of the 4 Step plan data-driven Marketers and Agencies are implementing in […]
June 16, 2021 -
Data-driven marketers & agencies continue to win with data even as the disappearance of cookies accelerates. Data-Driven Marketers & Agencies have taken a proactive approach to the current depreciation, and upcoming disappearance, of the cookie. How? By following a 4-step plan that helps them to understand the impact, fill existing data gaps, and future proof […]
June 14, 2021 -
Napkyn will be closing the office Monday, Jun 28th, to Friday, July 2nd. The entire company is taking this time off as an opportunity to unplug, recharge, and avoid burnout. With the pandemic, we’ve all had a stressful year. Ontario, where most of our employees are located, has just come out of a provincial lockdown […]
May 31, 2021 -
Our AdTech Privacy Webinar, “What You Need to Know to Continue to Measure Success in a Cookie-less World” is now available on-demand. This one-hour presentation begins with a Fireside Chat with Google’s Sharen Phillips, Head of US Channel Sales Partners, and Napkyn CEO, Jim Cain. They discuss some of the most important aspects of this broad topic […]
May 25, 2021 -
The global embrace of data is creating major stress in businesses. Despite over a decade of using phrases like ‘data-driven’, ‘big data’, ‘data science’ ad nauseum, there really hasn’t been as much progress on running with numbers as most businesses would like. Since the dawn of digital analytics (aka the ‘late 90s’), there has been […]
May 17, 2021 -
We’re thrilled to announce that our AdTech Privacy Webinar, “What You Need to Know to Continue to Measure Success in a Cookie-less World” now includes a Fireside Chat with Google’s Sharen Phillips, Head of US Channel Sales Partners, and Napkyn CEO, Jim Cain. They’ll discuss some of the most important aspects of this broad topic […]
March 29, 2021 -
ATT, IDFV, and IDFA: Changes, Implications & Impacts toMobile Advertising, and Recommendations for Moving Forward Apple has not been hesitant to share its view on global data privacy reforms. In 2019, Apple CEO, Tim Cook spoke at the Computers, Privacy, and Data Protection (CPDP) conference in Brussels stating “It is time worldwide laws and new […]
March 12, 2021 -
We’ve reached a tipping point in data. Not only is everyone talking about it (my mum confidently quotes stats on the pandemic and talks about trending), it’s everywhere (I just read a book about a supervillain data scientist, advanced stats rule my hockey news feeds, and the level of analysis of data around the 2020 […]
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