Jeremy Woodlee Announced as Chief Executive Officer of Napkyn

Kepler Group has announced the appointment of Jeremy Woodlee as Chief Executive Officer of Napkyn, a digital analytics and media consultancy acquired by the group in 2021.

In this role, Woodlee is charged with enhancing the company’s position as a pioneering data consultancy, while continuing to invest in their business as a full-stack Google reseller. With a focus on organizing, analyzing, and activating marketing data for clients, with Woodlee at the helm, Napkyn will be well-positioned to continue its legacy of excellence in digital analytics and advertising.

"We are thrilled to have Jeremy Woodlee leading Napkyn. His unparalleled experience in digital advertising and consulting, coupled with his profound understanding of Google technologies, will undoubtedly drive the business to new heights,” said Rick Greenberg, CEO of Kepler Group. “Jeremy's leadership aligns seamlessly with Kepler's commitment to innovation and client success."

Woodlee brings a wealth of experience and industry insight to the C-Suite. His extensive background in Silicon Valley and digital media spans over 20 years, featuring notable positions at WebMD, NAVTEQ (now HERE Technologies), and Cars.com. His early involvement in programmatic advertising at the Rubicon Project (now Magnite) positioned him as a key player in the evolution of the digital advertising landscape.

Notably, Woodlee’s tenure at Google was marked by his pivotal role building the world's largest ad exchange. Working on the buy-side with the earliest incarnations of DSPs and Real-Time Bidding, he played a crucial role in supporting partners such as the Trade Desk and Amazon as they grew into formidable media buyers.

His responsibilities at Google evolved to focus on managing the company’s most sophisticated partners and resellers, contributing significantly to the growth of Google Marketing Platform products. Woodlee also managed Accenture's relationship with Google in recent years, where he focused on offerings that empowered clients to harness cloud technology for marketing use cases.