On-demand: All Things Attribution in GA4

With GA4 near ‘road readiness,’ Napkyn wants to help you understand what attribution in 2021 looks like. 

With GA4 near ‘road readiness,’ Napkyn wants to help you understand what attribution in 2021 looks like. 

    •  New reports: model comparison, conversion paths
    • Attribution settings in Admin
    • Deprecating last-engagement models
    • GA360 version

    This event is now available as an on-demand recording, and is a must-watch for:

    • Anyone interested in the latest GA4 developments
    • Marketers responsible for single or multiple channels’ performance
    • Anyone focused on acquiring smarter insights to improve marketing decisions and better ROI

    Watch it here

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