Anticipating future needs, we offer future-proof plans that evolve with your business. By staying ahead of emerging trends, we position our clients to thrive in a rapidly changing digital landscape.
Partner with Napkyn to strategically leverage your data for meaningful business outcomes. Let's unlock your data's full potential and chart a course for lasting success together.
Data strategy and governance
Our data strategy and governance services help organizations establish comprehensive frameworks for managing and leveraging their data assets effectively. From defining data governance policies to implementing strategies for data quality management and compliance, we ensure that data is treated as a valuable asset aligned with organizational goals, enabling informed decision-making and driving business success.
Data import, integration, standardization
Napkyn’s data import, integration, and standardization services streamline the process of bringing data from various sources into a unified format. We ensure seamless integration, standardizing data to ensure consistency and compatibility across systems, enabling organizations to derive actionable insights and make informed decisions based on a cohesive data foundation.
Identity platform deployment and management
With the deprecation of 3rd Party Cookies and Identifiers, advertisers must increasingly rely on identity and audience platforms to build, extend, enhance, and activate audiences for their advertising. Napkyn's offering gives you access to the leading platforms like LiveRamp and TransUnion and provides the implementation and activation support required to make these audiences work in your advertising and drive real client business outcomes.
Customer data platform (CDP) management
Our customer data platform management services involve overseeing the integration, organization, and utilization of customer data within a centralized platform. We ensure that the CDP efficiently aggregates and synthesizes data from various sources, enabling organizations to gain comprehensive insights into customer behavior and preferences, ultimately facilitating personalized and targeted marketing efforts.
Infrastructure monitoring
Our data infrastructure monitoring services provide continuous oversight and management of your data infrastructure to ensure optimal performance and reliability. We proactively monitor key metrics, identify potential issues and implement necessary adjustments to maintain the stability and efficiency of your data environment, enabling you to make informed decisions with confidence.
Cloud data engineering
Napkyn’s cloud data engineering services empower organizations to leverage cloud-based technologies for robust data processing and analytics capabilities. From designing scalable data pipelines to optimizing data storage and retrieval, we help organizations harness the power of the cloud to unlock valuable insights and drive data-driven decision-making.
Data Case Studies
Ecommerce
How a Retail Client Recovered 44% More Conversions with Google Consent Mode and GA4
Telecom Industry
Bringing Omnichannel Understanding into Google Ads Smart Bidding for a Telecom Provider
Leading financial services firm
Full CM360 Ad-Server Transition & Team Onboarding in 30 Days
Customer + Napkyn
Custom Channel Groups in GA4 to increase reporting efficiencies and visibility into conversion attribution by channel
Wolverine Worldwide + Napkyn
How a Global Footwear Manufacturer Leveraged Google Analytics to Gain Visibility Across All Countries & Brands with GA4 Roll Ups
FreshDirect + Napkyn
Using BigQuery and weather-related data to predict demand and reduce the waste
Wolverine Worldwide + Napkyn
Using Google Analytics Data API to backfill GA4 data in BigQuery
Cricket Wireless + Napkyn
Cookieless Behavior-based Attribution (BBA) with Google Marketing Platform and Cloud
