Marketing That Minds Its Manners
Marketing That Minds Its Manners
Marketing That Minds Its Manners
Employ old wisdom and new AI to grow and foster loyalty using what you know about your customers, while respecting their privacy
Employ old wisdom and new AI to grow and foster loyalty using what you know about your customers, while respecting their privacy
Employ old wisdom and new AI to grow and foster loyalty using what you know about your customers, while respecting their privacy
The rules and tech behind consumer privacy have evolved, but so have your options as a marketer. In this talk, we’ll explore how you can leverage the first-party data your organization has to power highly-effective marketing without violating your customers’ trust. By the end, you’ll have:
Insights into how data can be collected and used in a privacy-first way
A shortlist of new AI opportunities that can close the gap left by changes in what data you have and how you can use it
Strategies for finding and encouraging loyalty and advocacy among your customers
You can make use of your data while respecting, and protecting, the trust your customers place in your brand.
The rules and tech behind consumer privacy have evolved, but so have your options as a marketer. In this talk, we’ll explore how you can leverage the first-party data your organization has to power highly-effective marketing without violating your customers’ trust. By the end, you’ll have:
Insights into how data can be collected and used in a privacy-first way
A shortlist of new AI opportunities that can close the gap left by changes in what data you have and how you can use it
Strategies for finding and encouraging loyalty and advocacy among your customers
You can make use of your data while respecting, and protecting, the trust your customers place in your brand.
The rules and tech behind consumer privacy have evolved, but so have your options as a marketer. In this talk, we’ll explore how you can leverage the first-party data your organization has to power highly-effective marketing without violating your customers’ trust. By the end, you’ll have:
Insights into how data can be collected and used in a privacy-first way
A shortlist of new AI opportunities that can close the gap left by changes in what data you have and how you can use it
Strategies for finding and encouraging loyalty and advocacy among your customers
You can make use of your data while respecting, and protecting, the trust your customers place in your brand.
What you’ll learn:
How to collect and use data in a privacy-first way
Which AI opportunities can help close the gaps left by data restrictions
Practical strategies for turning customer trust into loyalty and advocacy
Customer loyalty isn’t built on pushing limits—it’s built on respect. Join us to learn how smarter marketing can deliver results and maintain trust.
What you’ll learn:
How to collect and use data in a privacy-first way
Which AI opportunities can help close the gaps left by data restrictions
Practical strategies for turning customer trust into loyalty and advocacy
Customer loyalty isn’t built on pushing limits—it’s built on respect. Join us to learn how smarter marketing can deliver results and maintain trust.
What you’ll learn:
How to collect and use data in a privacy-first way
Which AI opportunities can help close the gaps left by data restrictions
Practical strategies for turning customer trust into loyalty and advocacy
Customer loyalty isn’t built on pushing limits—it’s built on respect. Join us to learn how smarter marketing can deliver results and maintain trust.
What you’ll learn:
How to collect and use data in a privacy-first way
Which AI opportunities can help close the gaps left by data restrictions
Practical strategies for turning customer trust into loyalty and advocacy
Customer loyalty isn’t built on pushing limits—it’s built on respect. Join us to learn how smarter marketing can deliver results and maintain trust.
About the Speaker
About the Speaker
Colin Temple
Vice President of Technology
Since joining in 2010, Colin has worked with a wide range of Napkyn’s customers in various industries, including several in especially privacy-sensitive industries, including finance and healthcare. He now leads the definition of Napkyn’s offerings and technical capabilities. Prior to Napkyn, Colin spent the first decade of his career working with software and technology companies in digital marketing contexts.
Colin Temple
Vice President of Technology
Since joining in 2010, Colin has worked with a wide range of Napkyn’s customers in various industries, including several in especially privacy-sensitive industries, including finance and healthcare. He now leads the definition of Napkyn’s offerings and technical capabilities. Prior to Napkyn, Colin spent the first decade of his career working with software and technology companies in digital marketing contexts.
Colin Temple
Vice President of Technology
Since joining in 2010, Colin has worked with a wide range of Napkyn’s customers in various industries, including several in especially privacy-sensitive industries, including finance and healthcare. He now leads the definition of Napkyn’s offerings and technical capabilities. Prior to Napkyn, Colin spent the first decade of his career working with software and technology companies in digital marketing contexts.
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Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada
Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA
212-247-0800 | info@napkyn.com
Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada
Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA
212-247-0800 | info@napkyn.com