Menu

Black Friday and Customer Privacy

Black Friday and Customer Privacy

Black Friday and Customer Privacy

How Marketing Changes this Holiday Season and How to be Ready

How Marketing Changes this Holiday Season and How to be Ready

How Marketing Changes this Holiday Season and How to be Ready

Webinar Date: September 26th, 2024, 12pm EST | 9am PST

Learn how to safeguard your data collection and optimize marketing strategies with effective consent management this Black Friday & Cyber Monday

Description:

Join our webinar, "Black Friday and Customer Privacy: How Marketing Changes this Holiday Season and How to be Ready" where we'll guide you through the essentials of privacy laws and their impact on analytics and data collection.

What You'll Learn:

  • How cookie consent impacts data collection and accuracy during Black Friday.

  • Key regulations in the USA and Canada, including CCPA and PIPEDA.

  • Practical steps to audit your website’s consent management system.

  • Best practices for implementing compliant and effective consent management.

  • The impact of poor consent management on data quality and marketing performance.

  • Strategies for maintaining data accuracy with server-side tracking and first-party data.

  • How to prepare your business for Black Friday with regular audits and compliance updates.

Whether you're a data analyst, marketer, or business professional, this webinar will equip you with the knowledge and skills to make data-driven decisions and drive your business forward. 

Webinar Date: September 26th, 2024, 12pm EST | 9am PST

Learn how to safeguard your data collection and optimize marketing strategies with effective consent management this Black Friday & Cyber Monday

Description:

Join our webinar, "Black Friday and Customer Privacy: How Marketing Changes this Holiday Season and How to be Ready" where we'll guide you through the essentials of privacy laws and their impact on analytics and data collection.

What You'll Learn:

  • How cookie consent impacts data collection and accuracy during Black Friday.

  • Key regulations in the USA and Canada, including CCPA and PIPEDA.

  • Practical steps to audit your website’s consent management system.

  • Best practices for implementing compliant and effective consent management.

  • The impact of poor consent management on data quality and marketing performance.

  • Strategies for maintaining data accuracy with server-side tracking and first-party data.

  • How to prepare your business for Black Friday with regular audits and compliance updates.

Whether you're a data analyst, marketer, or business professional, this webinar will equip you with the knowledge and skills to make data-driven decisions and drive your business forward. 

Access The Webinar

Access The Webinar

optimize marketing strategies with effective consent management
optimize marketing strategies with effective consent management
optimize marketing strategies with effective consent management
optimize marketing strategies with effective consent management

Latest Insights and Education

How to Use BigQuery to Get Powerful Marketing Insights from Google Marketing Products and First-Party Data

How to Use BigQuery to Get Powerful Marketing Insights from Google Marketing Products and First-Party Data

How to Use BigQuery to Get Powerful Marketing Insights from Google Marketing Products and First-Party Data

Shreya Banker

Shreya Banker

Shreya Banker

Data Scientist

Data Scientist

Data Scientist

Jul 2, 2025

Advanced GA4 Funnel Reports: Setup, Analysis & Optimization Guide
Advanced GA4 Funnel Reports: Setup, Analysis & Optimization Guide
Advanced GA4 Funnel Reports: Setup, Analysis & Optimization Guide

Advanced GA4 Funnel Reports: Setup, Analysis & Optimization Guide

Advanced GA4 Funnel Reports: Setup, Analysis & Optimization Guide

Advanced GA4 Funnel Reports: Setup, Analysis & Optimization Guide

Hasan Alanam

Hasan Alanam

Hasan Alanam

Manager, Data Solutions

Manager, Data Solutions

Manager, Data Solutions

Jun 25, 2025

Unify Web and App GA4 Data in BigQuery
Unify Web and App GA4 Data in BigQuery
Unify Web and App GA4 Data in BigQuery

How to Unify Web and App GA4 Data in BigQuery for Reliable Cross-Platform Analytics

How to Unify Web and App GA4 Data in BigQuery for Reliable Cross-Platform Analytics

How to Unify Web and App GA4 Data in BigQuery for Reliable Cross-Platform Analytics

Shreya Banker

Shreya Banker

Shreya Banker

Data Scientist

Data Scientist

Data Scientist

Jun 18, 2025

More Insights

Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada

Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA

212-247-0800 | info@napkyn.com  

Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada

Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA

212-247-0800 | info@napkyn.com  

Napkyn Inc.
204-78 George Street, Ottawa, Ontario, K1N 5W1, Canada

Napkyn US
6 East 32nd Street, 9th Floor, New York, NY 10016, USA

212-247-0800 | info@napkyn.com