May 9, 2022 -
There have been some pretty big changes in the world of marketing in the past 20 years, some of the big ones that come to mind are the introduction of PPC in 2002, the launch of Remarketing in AdWords in 2010, the end of SEO (at least how we knew it to that point) […]
November 5, 2021 -
Yesterday, I attended the GMP’s 13th Women in Tech (#RealTalk) “Own Your Truth event to promote women empowerment & diversity across the industry. It focused on how the power of storytelling helps you hone your authentic voice while driving deeper connections with those around you. I didn’t really know what to expect going into this, […]
October 21, 2021 -
In March of 2020 we left our office for what we thought would be 2 weeks. Last Thursday, 18 months later, the Napkyn team came together in person for the first time, to participate in a one-day team building Hackathon. We had team members come to Ottawa from Halifax, Ohio, Windsor, and the GTA, and for […]
October 12, 2021 -
Considering that in most organizations there is a clear and frustrating disconnect between the executives who want data and the analysts who create and work with it, sometimes data can seem like a four letter word. Add in the havoc of the current deprecation and ultimate extinction of the third-party cookie, and the expletive level […]
September 7, 2021 -
Do you want to push the boundaries of your talents in digital analytics? Do you want to work alongside global agencies, Fortune 1000 companies, and data-driven executives and marketing and IT leaders? Do you value a flexible, family-friendly work environment that comes with a great vacation and benefits program? If you answered yes to any […]
July 12, 2021 -
Have you missed any of our webinars? Or, are there some you’d like to watch again, (or again and again)? We’ve made it easier by creating a webinar channel, a one-stop shop for Napkyn webinars. All of our webinars are free to view and available 24×7. Popular topics include AdTech Privacy and Google Analytics 4. […]
July 5, 2021 -
Now available on-demand 24×7 Data-Driven Marketers & Agencies have taken a proactive approach to the current depreciation, and upcoming disappearance, of the cookie. How? By following a 4-step plan that helps them to understand the impact, fill existing data gaps, and future proof against the cookie’s extinction in 2022. In this fireside chat, Napkyn’s CEO […]
May 31, 2021 -
Our AdTech Privacy Webinar, “What You Need to Know to Continue to Measure Success in a Cookie-less World” is now available on-demand. This one-hour presentation begins with a Fireside Chat with Google’s Sharen Phillips, Head of US Channel Sales Partners, and Napkyn CEO, Jim Cain. They discuss some of the most important aspects of this broad topic […]
May 17, 2021 -
We’re thrilled to announce that our AdTech Privacy Webinar, “What You Need to Know to Continue to Measure Success in a Cookie-less World” now includes a Fireside Chat with Google’s Sharen Phillips, Head of US Channel Sales Partners, and Napkyn CEO, Jim Cain. They’ll discuss some of the most important aspects of this broad topic […]
May 6, 2021 -
View our latest on-demand webinar “3 Questions Your Analytics Team Should be Answering Before You Even Ask” and you’ll leave with a new way to approach your analytics – asking real business questions, thinking about analytics as more than reports derived by tags on your pages and how to use analytics and common sense to […]
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