Napkyn Analytics

Digital Analytics Consulting & Engineering Company

Napkyn Analytics is a digital analytics consulting and engineering company that provides services across Data Enablement, Data Quality, Data Analysis and Data Activation.

Posts by Napkyn Analytics

Napkyn Analytics to Exhibit at MADS 2021, October 25-26, 2021. Napkyn Analytics, a leader in enterprise analytics and a Google Premier Solution Partner for the Google Marketing Platform today announced that it will exhibit at  Marketing and Analytics Data Science (MADS) 2021 to be held at Eau Palm Beach Resort & Spa, in  Palm Beach, […]

Only four days left to register for our Fireside “Winning in the Cookie-less World: A 4 Step Plan” with Napkyn CEO, Jim Cain and Solution Lead, Joy Brazelle. The Topic In this fireside chat, Jim and Joy discuss the “What, Why, and How of the 4 Step plan data-driven Marketers and Agencies are implementing in […]

Data-driven marketers & agencies continue to win with data even as the disappearance of cookies accelerates. Data-Driven Marketers & Agencies have taken a proactive approach to the current depreciation, and upcoming disappearance, of the cookie. How? By following a 4-step plan that helps them to understand the impact, fill existing data gaps, and future proof […]

Napkyn will be closing the office Monday, Jun 28th, to Friday, July 2nd.  The entire company is taking this time off as an opportunity to unplug, recharge, and avoid burnout. With the pandemic, we’ve all had a stressful year. Ontario, where most of our employees are located, has just come out of a provincial lockdown […]

The Financial Times and Statista Rank Napkyn Analytics number 381 in list of 500 Fastest Growing Companies 2021. Napkyn Analytics, a leader in enterprise analytics and a Google Premier Solution Partner for the Google Marketing Platform, announced today that The Financial Times (FT) and Statista have recognized the Company as one of  “The America’s Fastest-Growing […]

The global embrace of data is creating major stress in businesses. Despite over a decade of using phrases like ‘data-driven’, ‘big data’, ‘data science’ ad nauseum, there really hasn’t been as much progress on running with numbers as most businesses would like. Since the dawn of digital analytics (aka the ‘late 90s’), there has been […]

And the Impact to Digital Advertising The third in our AdTech Privacy series, this eGuide describes the existing and upcoming web privacy changes and regulations surrounding the use of cookies. (Cookies are small text files that are set by websites that store visitors’ preferences and activity.) By limiting, blocking cookies, or even, at a minimum, […]

Napkyn Analytics Chief Executive Officer, Jim Cain, to present at the Marketing Analytics Summit, North America, May 12th, 2021. Napkyn Analytics, a leader in enterprise analytics and a Google Premier Solution Partner for the Google Marketing Platform today announced that Napkyn’s Chief Executive Officer, Jim Cain, will be a featured speaker at the Marketing Analytics […]

If you missed our “4 Cool Things You Can do With GA4” webinar that took place on March 25th, we have good news, a recording on the event is now available, and it can be accessed 24/7. Geared toward marketers, advertisers, data analysts, and implementation specialists, this presentation explores GA4’s coolest new features when combined […]

Join Napkyn Analytics on Tuesday, April 20 at 2:00 pm, for “3 Questions Your Analytics Team Should be Answering Before You Even Ask” and you’ll leave with a new way to approach your analytics – asking real business questions, thinking about analytics as more than reports derived by tags on your pages and how to […]