March 13, 2023 -
What’s coming to Display & Video 360 over the next few weeks Custom Intent Audiences on CTV devices Custom Intent audiences on Display & Video 360 will soon be available across connected TV devices (US only). With Custom Intent audiences you’ll be able to go beyond DV360’s predefined In-Market categories and use your own keywords, […]
September 28, 2022 -
Napkyn is pleased to announce it placed No. 252 on the 2022 Report on Business ranking of Canada’s Top Growing Companies. Canada’s Top Growing Companies ranks Canadian companies on three-year revenue growth. Napkyn earned its spot with three-year growth of 148%. Founded in 2009 and built on innovation and dedication to excellence, Napkyn, a full […]
September 22, 2022 -
Napkyn to participate in Measure Summit 2022, as Chat Room Sponsor Napkyn, a leader in enterprise analytics and a Google Premier Solution Partner for the Google Marketing Platform announced today that it will participate in Measure Summit 2022 as the official Chat Room Sponsor. Hosted by Chris “Mercer” Mercer, Creator of MeasurementMarketing.io, and Julian Juenemann, […]
August 24, 2022 -
Napkyn Chief Innovation Officer, Jim Cain, to present at Measure Summit, Oct 5th to 7th, 2022. Napkyn, a leader in enterprise analytics and a Google Premier Solution Partner for the Google Marketing Platform, announced today that Founder and Chief Innovation Officer, Jim Cain, will be a featured speaker at Measure Summit 2022. Hosted by Chris […]
May 30, 2022 -
Napkyn to participate in the Marketing Analytics Summit 2022, as a Bronze Sponsor Napkyn, a leader in enterprise analytics and a Google Premier Solution Partner for the Google Marketing Platform today announced that it will exhibit at the 19th Marketing Analytics Summit 2022 to be held at Ceasar’s Palace in Las Vegas, Nevada, June 20-23, […]
May 19, 2022 -
Napkyn Chief Innovation Officer, Jim Cain, to present at the Marketing Analytics Summit, North America, June 22nd, 2022. Napkyn, a leader in enterprise analytics and a Google Premier Solution Partner for the Google Marketing Platform, today announced that Napkyn Founder and Chief Innovation Officer, Jim Cain, will be a featured speaker at the Marketing Analytics […]
May 11, 2022 -
Digital analytics consulting and engineering consultancy expands portfolio with new line of services geared toward helping clients confidently evolve to GA4 as their analytics source of truth. Napkyn, a leading analytics consultancy, today announced it has expanded its portfolio with a range of services designed to help brands successfully transition to Google Analytics 4 (GA4). […]
March 24, 2022 -
Last week’s announcement by Google that UA/GA360 will be sunset on July 1 and October 1, 2023 respectively, has not surprisingly become a trending topic. People have a lot of questions. In this first in a series of posts, we’ll provide answers to what we (and Google) have been most often asked. Will Google consider […]
March 16, 2022 -
Today, Google announced timelines for when UA/360 will sunset and transition to GA4. Below is a summary and a GA4 Transition Roadmap that proactive organizations are executing. TLDR July 1, 2023: UA properties will stop processing new hits and be read only. October 1, 2023: UA360 properties will stop processing new hits and be read […]
February 11, 2022 -
As you may have noticed in my last post, some of the predictions we were making about how ‘21 would roll out were wrong, and a big part of that was due to changes in timing. Specifically, Google’s timing changes on FLoC, a key component of their move towards a more privacy focused and cookieless […]
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