This Week’s Webinars

by Napkyn Analytics

Napkyn has two complimentary webinars this week, please join us for one, or both! Space is limited so please register today.

Marketing Analytics and Data Science: Ask the Experts

Wednesday, August 18th, 2:00 PM EST

Napkyn CEO, Jim Cain will be participating in the Marketing Analytics and Data Science (MADS) 2021, pre-conference “Ask the Experts” webinar on August 18th, at 2:00 pm. If you are eager to connect with experts on the cutting edge of marketing analytics and data science trends, technologies, and best practices, register today for this complimentary event where hand-picked MADS speakers offer up their expertise in a rapid-fire question and answer format. 

Hosted by Scott Breitenother, Founder, Brooklyn Data Co., Jim will be joined by Mike Kim, Co-Founder and CTO of Outlier AI, Shahina Meru, Director – Conversion Rate Optimization at Merkle, Sid Sharma, Analytics Evangelist at Sisu, Matt Hertig, CEO and Co-Founder, Alight Analytics and Tom Hannigan Jr, Unica Global Practice Lead at HCL Software.


All Things Attribution in Google Analytics 4

Thursday, August 19th, 2:00 PM EST

With GA4 near ‘road readiness,’ Napkyn wants to help you understand what attribution in 2021 looks like. Join us Thursday, August 19th at 2:00 PM Eastern for a deep dive into “all things attribution” in Google Analytics 4. This webinar will cover, New reports: model comparison, conversion paths, attribution settings in Admin, Deprecating last-engagement models, and GA360 version. This webinar is a must for anyone interested in the latest GA4 developments, marketers responsible for single or multiple channels’ performance, and anyone focused on acquiring smarter insights to improve marketing decisions and better ROI. 

In this webinar, Napkyn Analytics’ will cover:

  • New reports: model comparison, conversion paths
  • Attribution settings in Admin
  • Deprecating last-engagement models
  • GA360 version

This webinar is a must for:

  • Anyone interested in the latest GA4 developments
  • Marketers responsible for single or multiple channels’ performance
  • Anyone focused on acquiring smarter insights to improve marketing decisions and better ROI


Napkyn Analytics

Digital Analytics Consulting & Engineering Company

Napkyn Analytics is a digital analytics consulting and engineering company that provides services across Data Enablement, Data Quality, Data Analysis and Data Activation.

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