The World of Analytics: Looking Back at 2020 and Ahead to 2021 Part 1

February 1, 2021 -
Recently, Napkyn COO, Nish Patel sat down with CEO, Jim Cain to take a look back on the World of Analytics in 2020, ahead to the rest of 2021 and beyond. Part 1 of this two-part interview focuses on 2020 and events that occurred that impacted analytics; including new legislation, COVID 19, and the beginnings of the cookieless world.
Top/Most Notable Trends in Analytics in 2020
The Impact of COVID-19 on the World of Analytics
CCPA and a Cookieless World
First-Party Data and Insourcing Analytics
Insourcing Analytics and Owning the Data
Stay tuned for Part 2 where Nish and Jim discuss what’s coming up in 2021 and Jim makes his predictions for the future of Analytics.