The World of Analytics: Looking Back at 2020 and Ahead to 2021 Part 1

by Napkyn Analytics

Recently, Napkyn COO, Nish Patel sat down with CEO, Jim Cain to take a look back on the World of Analytics in 2020, ahead to the rest of 2021 and beyond. Part 1 of this two-part interview focuses on 2020 and events that occurred that impacted analytics; including new legislation, COVID 19, and the beginnings of the cookieless world. 

Top/Most Notable Trends in Analytics in 2020

The Impact of COVID-19 on the World of Analytics

CCPA and a Cookieless World

First-Party Data and Insourcing Analytics

Insourcing Analytics and Owning the Data

Stay tuned for Part 2 where Nish and Jim discuss what’s coming up in 2021 and Jim makes his predictions for the future of Analytics.

Napkyn Analytics

Digital Analytics Consulting & Engineering Company

Napkyn Analytics is a digital analytics consulting and engineering company that provides services across Data Enablement, Data Quality, Data Analysis and Data Activation.

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