The Data Layer: A Catalyst For Digital Transformation [Webinar With Tealium]

by Alex Reid

March 19, 2018 -

Napkyn Analytics is excited to be presenting alongside our long standing partner Tealium for an upcoming webinar The Data Layer: A Catalyst for Digital Transformation. Join Napkyn Analytics President Nick Bennett and Tealium Chief Innovation Officer Jay Calavas for their session March 22 at 1pm eastern time. Register here.

What will you learn by attending? 

  • 6 key ways to use a data layer to drive digital transformation and evolve your martech stack to deploy data-driven marketing techniques of the future. Read more on this topic by Nick Bennett and Implementation Specialist Adam Hill on the Tealium blog.
  • Top strategies for data preparedness with all of your brand’s digital assets to ensure they’re governed and comply with business critical requirements like GDPR
  • 2 next-generation data layer concepts to implement to stay ahead of the competition

Looking forward to having you!

Alex Reid

Lead, Marketing and Partnerships

As the Lead of Marketing and Partnerships at Napkyn Analytics, Alex is responsible for continuously developing Napkyn's leadership position in the industry of digital measurement, and managing our relationships and opportunities with our most strategic industry partners including Google, Tealium, and ObservePoint. Connect with Alex on LinkedIn and Twitter! https://www.linkedin.com/in/alexandradreid/ @TechAlly

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